Posts Tagged ‘Design Thinking’

An Apple Event Without New Hardware?

You don’t have to go far to find someone talking about Apple’s latest announcements. There are a lot of opinions out there about what this announcement means and how Apple is attempting to transform itself into a media company. Those are knee-jerk reactions. It’s unlikely they’re trying to become a media business, but much more likely…

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The Business Value of Design

Look at the last 5 years. The black line is the S&P 500. The colored lines are companies who use human-centered design and design thinking as a core product strategy. Great design process drives real results. The trick is aligning the business goals with the goals of the customer. An unavoidable fact of the digital…

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The Best Design Advice is 200 Years Old

Every once in a while something from the past becomes front and center again. History repeats itself, and all. Such is the case with John Ruskin. Never heard of him? You’re not alone. I first heard of Ruskin years ago. The article linked below brought him back into focus. Read this, then read that. Ruskin…

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Ford Bets Big on Design Thinking

Why did Ford hire a furniture maker as CEO instead of someone with more automotive experience? The short story is because Jim Hackett understands the importance of designing products for the people who will use them. “the question hovering over the car industry is basically whether high-tech entrants such as Tesla and Google can learn…

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Design Driven

Design Driven Hump Day Exchange Podcast Episode 2

J sat down last week for a chat with Sandbox ATL’s Scott Henderson on the Hump Day Exchange Podcast. After an intro that mentions his holy trinity (whisky, cigars, and the Big Green Egg) the first 15 minutes are J’s time in the hot seat. The other panelists on this episode, fittingly themed Design Driven, are Amanda Rhein…

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Framing Your Design Challenges

to solve a design challenge ask more questions

There you are, in a meeting with your design team and someone asks “How are we going to do that?!” This is a design challenge, and it happens all the time. All-too-often what happens next is a haphazard discussion about quick fixes and hair-brained solutions. There’s a better way to tackle obstacles when they come up…

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Make Cheap Mistakes

One of the most common conversations we have with prospective clients is about risk. Lots of people come to us with ideas they want to build into companies or products. Some of them are really good ideas. All of them have risk. What most people don’t realize is while they have a very clear vision…

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